EU Data Protection reforms: impact on direct marketing activity

Just before Christmas, the powers that be in Brussels emerged from their coffee-fuelled bunker after 6 months of discussion to announce that the trilogue negotiations for a new General Data Protection Regulation between the Parliament, Commission and Council had concluded. In principle, this means that a revised Data Protection Regulation text has been agreed, over […]
Medialab win at Data Storytelling Awards

Medialab were thrilled to pick up the top prize for the Customer Acquisition category at the Data Storytelling Awards, held at Grosvenor House on 10th September 2015. The award was for the work carried out alongside Mindshare for our client, National Trust with the primary aim of increasing memberships. Our entry demonstrated how Medialab and […]