The latest insights
from the Medialab team
20 YEARS OF PURPOSE WITH
MEDIALAB'S FOUNDERS
In this specially adapted ‘Day in the Life’ feature, Marcus, Alex and Ben reflect on two decades of innovation, challenges and successes, as well as their vision for the next 20 years.

Celebrating Another Year of Excellence: Medialab Achieves Platinum CPD Status Again in 2025!
For the sixth consecutive year, Medialab has been awarded Gold and Platinum Accreditation by the IPA for our unwavering commitment to exceptional professional development programmes.

Storytelling for Impact: Lessons from LookUp’s ‘Storytelling Into A Headwind’
At a time when charities and not-for-profits are navigating immense challenges, from economic pressures to shifting audience expectations, the power of storytelling has never been

A Day in the Life of Our Sustainability Lead
Our Sustainability Lead, Nicole, joined Medialab in January. With a background that blends scientific curiosity, strategic thinking and a genuine passion for purpose-driven work, Nicole

Brand Vs Performance? The answer lies in finding your formula for growth
What if the secret to real marketing effectiveness wasn’t choosing between brand or performance, but building a formula unique to your business? THE AGE-OLD DEBATE

Campaign UK’s Independent Agency of the Year
Winning Independent Media Agency of the Year during our 20th birthday year marks a truly special milestone in Medialab’s journey. To not only win but

AdWeek Europe: What’s old is new again — and still essential.
Ad Week Europe reminded us that while technology races ahead and buzzwords come and go, the core ingredients of impactful advertising remain refreshingly consistent. Across

C4 pairs up with Laithwaites Wine to launch social-first food and drink channel
This article was originally published in Campaign UK – here. Channel 4 has signed up Laithwaites Wine as the launch partner of its social-first food

Twenty Top Tips – how to thrive in the media industry!
As part of Medialab’s 20th birthday year, we wanted to write an article that reflects one of Medialab’s key values – We help people flourish.