Medialab and National Trust win at Performance Marketing Awards 2016
The 2016 Performance Marketing Awards took place on Wednesday 26th April at Grosvenor House and, along with our client National Trust, we were proud to pick up the award for Best Offline Performance Marketing Campaign. This was specifically for the ‘Optimise and Innovate’ campaign which ran throughout 2015 with the aim of driving membership recruitment via […]
Medialab and National Trust shortlisted at 2017 DMA Awards
The 2017 DMA Awards shortlist event took place on Thursday 12th October at The Haymarket Hotel and we are very proud to announce that Medialab and our client, National Trust, have been shortlisted in two categories! The DMA awards celebrate the best of direct marketing campaigns over the last year, rewarding innovation, strategy and of course, […]
DMA Awards 2017 – Best Customer Acquisition
Lead strategist for this gold award-winning work, Group Planning Director Will Davis, provides some insight into creating and executing a successful customer acquisition strategy. Attribution We know from our own behaviours just how complex the journey to a sale or donation has become. There are more and more touchpoints behind every recorded action and all […]
