Médecins Sans Frontières appoints Medialab to media account
Medical humanitarian charity Médecins Sans Frontières UK has appointed independent media agency Medialab as its media agency after a competitive review. The process was handled by The Aperto Partnership, and sees Medialab take on the full, integrated media scope of MSF UK from incumbent agency MI Media. Medialab’s remit encompasses strategic leadership, brand and performance […]
Go Big or Go Home: How small thinking is killing advertising and what to do about it
Missed out on the Go Big or Go Home webinar? You can rewatch the full session in the link below. Hosted in partnership with WARC and the IPA, Will and Les presented some key insights that feature in their co-authored report. Just some of the key takeaways from the session were: Catch up on the […]
A Day in the Life of James – Our Senior Account Manager
In the fast-paced world of media planning, no two days are ever truly the same, but they do require the right rhythm to be successful. For James, the day is a calculated balance of deep-thinking analytical tasks and cross-team collaboration. From navigating the morning commute on the Northern Line to carving out afternoon windows for […]
A Day in the Life of Charlie – Our Customer Data Strategist
With over 14 years’ experience working across multi-channel and multi-disciplinary marketing, Charlie’s career has been shaped by a consistent focus on how data can meaningfully improve customer experience. Joining Medialab marks a new chapter, bringing together that experience with a role centred on helping clients leverage that data in the right ways to transform their […]
WWF appoints media agency following competitive review
As covered in Campaign UK. WWF has appointed Medialab as its UK media planning and buying agency following a competitive pitch process. Incumbent Carat UK also pitched for the account. Medialab has been working with the conservation charity since 2021, managing the media strategy, planning and buying for WWF’s events and fundraising initiatives. The independent […]
Go Big or Go Home
For more information about our ‘Go Big or Go Home’ presentation at the IPA Effectiveness Conference, 2025, register below.
Loveholidays appoints Medialab to media account
As featured on Campaign, Loveholidays has appointed Medialab as its media planning and buying agency. We will be responsible for all brand media strategy, planning and buying, with a remit to increase awareness and consideration of loveholidays among audiences seeking smarter, more flexible ways to book their perfect getaway. The online travel agent’s growth has […]
IG Group appoints Medialab to UK media planning and buying account
As featured on Campaign, Medialab has been appointed as trading platform, IG’s, UK media planning and buying agency, following a competitive process Medialab will be responsible for all of the brand’s offline and digital media strategy working alongside IG’s in-house digital performance team. Its remit is to reposition IG and increase brand awareness and consideration […]
A Day in the Life of our Lead Analytics Engineer
Andy is Medialab’s Lead Analytics Engineer and sits in our Data Analytics team within Apollo, our proprietary marketing intelligence platform, where he works on everything from ensuring smooth data operations first thing in the morning to shaping the future of our analytics capabilities alongside colleagues and clients. Andy takes us through a typical day. Pre-morning […]
Rathbones Group selects Medialab as its UK media agency
As featured on Campaign, Medialab has been appointed by wealth and asset management firm Rathbones Group, as its media planning and buying agency, following a competitive pitch process. It follows the firm’s rebrand and the launch of a new purpose: “Invest well. Live well,” a name change from Rathbone Brothers to Rathbones Group, and a refreshed […]
