Our Chief Executive Officer, Marcus
In 2005, Marcus founded Medialab with 2 other partners… 15 years on, and Medialab has experienced its biggest year of growth to date. Marcus is still very much involved in the day to day, and has an oversight of performance across all the client accounts, alongside the internal facing aspects of the business. 6.15am Alarm […]
ITV launch new Addressable Advertising Platform
The UK’s biggest commercial broadcaster, ITV announced last week that they will soon be launching a new programmatic advertising platform. The news comes after ITV signed an exclusive UK and Ireland licensing agreement with Amobee, a global digital advertising technology company, for end-to-end programmatic buying and selling of premium video inventory on the ITV Hub. […]