Focus on Effectiveness to benefit from the evolving Video landscape

Medialab’s response to Ofcom’s Media Nations Report, 2023. There are many headlines emanating from Ofcom’s latest Communication Report, mostly centered around declining viewing of Broadcast / Linear TV from older audiences. On the back of ITV’s challenging H1 results last week it makes for difficult reading in some parts. What is not surprising to see […]

Key Points from the 2019 Ofcom Media Nations Report

Ofcom’s second annual Media Nations report was published earlier this month reviewing key TV, audio and online video sectors and we’ve highlighted the key findings below so you don’t have to read the whole thing! TV ·         The UK becomes a nation of streamers – Just under half (47%) of UK households subscribe to online […]