Medialab Data Works: Who are the 'Storm-Weatherers'?

July 11, 2024

Have you ever heard of a ‘Storm-Weatherer’?

Medialab presents the first edition of ‘Data Works’ – as our Strategy and Integration Director, Nick Parker, shares his insights on ‘Storm-Weatherers’ – the 40% of Britons who didn’t cut their outgoings, despite the recent cost-of-living crisis – based on data shared by YouGov.

But who are the ‘Storm-Weatherers’? Download the full article below to find out:

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