For more information about our ‘Go Big or Go Home’ presentation at the IPA Effectiveness Conference, 2025, register below.
As featured in The Drum. Twelve years ago, I wrote a piece for Campaign about the scale and value of
In the fast-paced world of media planning, no two days are ever truly the same, but they do require the
Q4 2025 offered plenty of reasons for optimism across the charity sector. Despite ongoing economic pressures, the final months of
Mark Syal, ex-CPO at Brainlabs, will drive the agency’s product evolution and strategy. Medialab, the UK’s leading independent media agency,
With over 14 years’ experience working across multi-channel and multi-disciplinary marketing, Charlie’s career has been shaped by a consistent focus
With the increasing prevalence of answers in the SERP (Search Engine Results Page) and generative AI chatbots such as ChatGPT,
As the year comes to a close, it’s a timely moment to reflect not only on what Medialab has achieved,
It has been a whiplash couple of weeks in TV, with attention veering from one breaking story to another. As
Sustainability has become central to corporate strategies across sectors, yet in media planning, it is often an afterthought. Misinformation, outdated
