E-append enables to append an email address to your customer offline database, for the purpose of marketing to your customers via email. DataLab use a preferred partner with access to almost 20 million UK email addresses.

•    Every matched customer receives an email requesting permission for clients to email them in future.
•    Once permission is given, the email address is supplied to the client.
•    The permission to use the email for marketing by the client meets all the requirements set out by current EU based legislation.

By adding email data to the data you already hold for your customers, it enables you to communicate with them via another channel, further building a relationship and upselling products to them in the process.